Kenth Nasstrom

Kenth Nasstrom


Kenth's latest writings
What Makes a Good Newsletter Editor

All newsletters are not created equal. In that same vein, neither are newsletter editors. Some have apparently forgotten the 'news' aspect of a newsletter. Instead, they bombard their poor, unsuspecting subscribers with a non-stop barrage of sales pitches, affiliate promotions and the next big product launch. As a newsletter editor, you have a responsibility to those people on your list. In many cases, your newsletter... (posted by Kenth 5 years 105 days ago.)